This assignment was not difficult to read but to be honest it was hard for me to understand. I read the article and watched the video. But still could not grasp how this would ever apply to me. So I went and did a search about long tail and found a site www.newfangled.com/examples_of_the_long_tail_effect which compares nexflix and blockbuster and I could understand that. But as I said at the beginning I do not see how this long tail would apply to me. If anyone has any ideas please let me know.